World-class projects and star theater – presented in the Creators’ Urban Lab

November 26, 2025, was an impressive and emotionally charged evening.

Together, we had the opportunity to lead a program at the VR Business Club in the TAMSCHICK MEDIA+SPACE lab, which impressively demonstrated how much our culture, our spaces, and our way of working together are currently changing.

The evening began with the question:

When was the last time you walked into a room that really surprised you?

From children’s rooms to bustling streets and swimming pools, a multifaceted picture emerged. This led to the theory that technological advances will bring about massive changes in the design of all these spaces over the next five years.

The focus was on #FutureCulture—and the idea of how technology enables new ways of learning, working, and experiencing.

Inspiring ideas were provided by:

  • Marc Tamschick – with insights into immersive spaces, visual mechanisms of action, and new team-building approaches
  • Tim Florian Horn – on science theater and the future of new spaces for knowledge at the Berlin Planetarium and the Space Science Center currently under construction
  • Dirk Ostkamp & Rocco Pucci – on globally successful projects and the importance of high-performance projection technology for museums, corporations, events, and roadshows

Our Conclusion:

Future Culture emerges where technology connects people and spaces become genuine experiences.

We ended the evening together at Restaurant April – with tarte flambée, salads, great drinks, and an atmosphere that encouraged valuable conversations long after the meal was over.

A big thank you to our VR Business Club partners and members—especially the TMS team—as well as Epson Deutschland GmbH and all the guests who made this evening so special.